Category: Marketing Tips
\”Dear Avinash\”: Be Awesome At Comparing KPI Trends Over Time
Stressed “Agency Analysts” and Search Robots messing up your life. In this post we’ll cover a topic near and dear to all our hearts, ...
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Evolve Intelligently: Achieve Web Analytics Nirvana, Successfully
Market Motive): 1] A passion for Analytics, web or otherwise. 2] A love of teaching, with a particular stress on cutting through the FUD ...
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Six Web Metrics / Key Performance Indicators To Die For
Best Web Metrics / KPIs for a Small, Medium or Large Sized Business ~ Wikipedia of course!] Ain’t that wonderful? Never the one to ...
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Google Insights for Search: Competitive Intelligence Analysis
Trends for Websites to measure core site metrics and identify strengths and weakness of our competitors. We built on that by learning how the ...
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Google / DoubleClick Ad Planner: Competitive Intelligence Analysis
Google Ad Planner! :) This is the second post in our recent Competitive Intelligence series. The first one was on The Basics: Research Your ...
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Google Trends for Websites: Competitive Intelligence Analysis
Web Analytics 2.0 strategy. A lot has changed even in the last six months in the world of competitive intelligence, this post, the first ...
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A Primer On Web Analytics Visitor Tracking Cookies
FUD and confusion and lack of understanding (or appreciation of!) cookies and the role that they play in any analytics done on the web. ...
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Consultants, Analysts: Present Impactful Analysis, Insightful Reports
WAA Championship (and the WAA I was able to add the top four winners to this post. Please see links at the bottom of ...
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Google Analytics Help: Questions, Answers, Tips, Ideas, Suggestions
analytics webinar hosted by NTEN (Google Analytics and I try to answer as many of them as quickly as I can (with a modicum ...
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Multichannel Analytics: Tracking Offline Conversions. 7 Best Practices, Bonus Tips
It is quite likely that by the time you quantify the impact of your site on the 98.3% Visitors it turns out that the ...
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Contest Winners: The Best Web Analytics Report
We Are All Made Of Stars. I love that song (am a best web analytics report to take on a desert island, where you ...
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Pick One, Just One Web Analytics Report, Go!
I am sure you gasped! Perhaps you’re thinking: “of all the wonderful and vast number of metrics and dimensions this is the best he ...
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Avinash Kaushik
Bestselling Author, Analytics
Chief Strategy Officer, HMM
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