Tag: actionable analysis
Best Web Metrics / KPIs for a Small, Medium or Large Sized Business
Kill things that don’t have an optimum CPA. Invest more in ones that do. Simple enough, right? Tip: Remember this is just cost, not ...
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\”Dear Avinash\”: Be Awesome At Comparing KPI Trends Over Time
Stressed “Agency Analysts” and Search Robots messing up your life. In this post we’ll cover a topic near and dear to all our hearts, ...
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Avinash Kaushik
Bestselling Author, Analytics
Chief Strategy Officer, HMM
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Web Analytics 2.0
Learn to prioritize customer-centric, multi-channel analysis and experimentation over simple data reporting.
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Web Analytics: An Hour A Day
Learn to focus on actionable insights and cultural change rather than just tracking data.
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