"Most Analysts / Marketers / HiPPO's don't realize the amount of pain and effort that is involved in getting the web analytics data they are seeking. We need to teach them what it takes to get the 'ultimate golden everything' so that they'll make smarter decisions about what to ask for and what to skip." […]
Web Analytics: An Hour A Day – Book Update
Let's have some fun, and a break from all the tough work of . . . well . . . . work. It has been an incredible eight months since I wrote about my book Web Analytics: An Hour A Day, clearly I am not doing enough SSP (shameless self promotion)! This blog gets a […]
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