Tag: conversion rate
Six Nudges: Creating A Sense Of Urgency For Higher Conversion Rates!
By every indicator available, ecommerce is continuing to grow at an insane speed. Although it may seem impossible to imagine with ecommerce already totaling ...
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Six Web Metrics / Key Performance Indicators To Die For
The term KPI is one that I hear far more than any other in this nascent field we call Web Analytics. Key Performance Indicators! ...
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Standard Metrics Revisited: #5 : Conversion / ROI Attribution
My post on exactly how Time on Page and Time on Site are calculated by Web Analytics tools was well received but there were ...
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Is Conversion Rate Enough? It’s A Good Start, Now Do More!
You got questions, we’ve got answers! – Radio Shack’s great marketing slogan. Is it enough to move from totally faith based banner ads buys ...
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Avinash Kaushik
Bestselling Author, Analytics
Chief Strategy Officer, HMM
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