key performance indicators - Occam’s Razor by Avinash Kaushik

Tag: key performance indicators

Best Metrics For Digital Marketing: Rock Your Own And Rent Strategies

In a world of infinite choice, the ability to pick critical few metrics to focus on is, well…, critical. It is the difference between ...

7 Data Presentation Tips: Think, Focus, Simplify, Calibrate, Visualize++

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There are three elements to our “big data” efforts, or unhyped normal data efforts: Data Collection, Data Reporting, and Data Analysis. (More on that ...

See-Think-Do: A Content, Marketing, Measurement Business Framework

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The world does not need a new business framework. I get “About 269,000,000 results (0.25 seconds)” for business framework on Google today. But most ...

The Lean Analytics Cycle: Metrics > Hypothesis > Experiment > Act

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This should not be news to you. To win in business you need to follow this process: Metrics > Hypothesis > Experiment > Act. ...

Google Analytics Tutorial: 8 Valuable Tips To Hustle With Data!

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It is painfully heartbreaking to realize that a very small tiny number of people who have access to web analytics tools actually use them. ...

Best Social Media Metrics: Conversation, Amplification, Applause, Economic Value

actionable web analytics key performance indicators

I am going to break one of my unspoken cardinal rules: Only write about real problems and measurement that is actually possible in the ...

Produce Actionable Insights: Mate Custom Reports With Adv Segments!

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99.9996253% of Web Analytics reports produced are utterly useless. Partly because of a lack of any tie to business strategy (ensure you have a ...

Email Marketing: Campaign Analysis, Metrics, Best Practices

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With all the sexiness oozing out of social media it might seem insane to write about email. It’s been relegated to the “OMG that ...

Your Web Metrics: Super Lame or Super Awesome?

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Web Analysts are blessed with an immense amount of data, and an amazing amount of valuable, even sexy, metrics to understand business performance. Yet ...