Tag: advanced segmentation
Magnificent Mobile Website And App Analytics: Reports, Metrics, How-to!
Nothing I can tell you about the importance of having an incredible mobile strategy will surprise you. Mobile devices (phones, tablets, wearables) are transforming ...
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Google Analytics Visitor Segmentation: Users, Sequences, Cohorts!
My love for segmentation knows no bounds. Whether you do online, offline or nonline analysis, or just like to randomly play with data, insights ...
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Excellent Analytics Tip #24: Obsess About Real Business Profitability
The art of analysis often fails to deliver ginarmous success simply because of how limited our worldview is when we go about identifying bottom-line ...
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Produce Actionable Insights: Mate Custom Reports With Adv Segments!
99.9996253% of Web Analytics reports produced are utterly useless. Partly because of a lack of any tie to business strategy (ensure you have a ...
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Google Analytics Maximized: Deeper Analysis, Higher ROI & You
I am sure you have a new year’s resolution. Perhaps it is that you’ll maximize the value you get out of your web analytics ...
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Google Analytics Releases Advanced Segmentation: Now Be A Ninja!
The Google Analytics team announced the release of seven features today. The next stage in the metamorphosis of the popular web analytics tool. [Update: ...
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Avinash Kaushik
Bestselling Author, Analytics
Chief Strategy Officer, HMM
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