Tag: actionable web metrics
Email Marketing: Campaign Analysis, Metrics, Best Practices
With all the sexiness oozing out of social media it might seem insane to write about email. It’s been relegated to the “OMG that ...
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Avinash Kaushik
Bestselling Author, Analytics
Chief Strategy Officer, HMM
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Web Analytics 2.0
Learn to prioritize customer-centric, multi-channel analysis and experimentation over simple data reporting.
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Web Analytics: An Hour A Day
Learn to focus on actionable insights and cultural change rather than just tracking data.
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