Tag: business optimization
The Lean Analytics Cycle: Metrics > Hypothesis > Experiment > Act
Lean Analytics a new book by my friend Benjamin Yoskovitz. The book introduces a wonderful process called the Lean Analytics Cycle, which aims to ...
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Avinash Kaushik
Bestselling Author, Analytics
Chief Strategy Officer, HMM
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Web Analytics 2.0
Learn to prioritize customer-centric, multi-channel analysis and experimentation over simple data reporting.
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Web Analytics: An Hour A Day
Learn to focus on actionable insights and cultural change rather than just tracking data.
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