Big Data Archives - Occam's Razor by Avinash Kaushik

Category: Big Data

The Artificial Intelligence Opportunity: A Camel to Cars Moment

Over the last couple years, I’ve spent an increasing amount of time diving into the possibilities Deep Learning (DL) offers in terms of what ...

Artificial Intelligence: Implications On Marketing, Analytics, And You

actionable web analytics artificial intelligence

A rare post today. It looks a little further out into the future than I normally tend to. It attempts to simplify a topic ...

Cookies To Humans: Implications Of Identity Systems On Incentives!

actionable analytics attribution

A story where data is the hero, followed by two mind-challenging business-shifting ideas. At a previous employer customer service on the phone was a ...

Five Key Elements For A Big Analytics Driven Business Impact

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There is, almost literally, an unlimited number of things you could focus on to create a high impact data-influenced organization. And, as if unlimited ...

The Magic of Universal Analytics: Strategy, Tactics, Implementation Tips

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In a Q&A after a keynote a couple of years ago, I was asked: \”When will traditional business analysis subsume the web analytics silo?\” ...

See-Think-Do: A Content, Marketing, Measurement Business Framework

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The world does not need a new business framework. I get \”About 269,000,000 results (0.25 seconds)\” for business framework on Google today. But most ...

Excellent Analytics Tip #24: Obsess About Real Business Profitability

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The art of analysis often fails to deliver ginarmous success simply because of how limited our worldview is when we go about identifying bottom-line ...

The Lean Analytics Cycle: Metrics > Hypothesis > Experiment > Act

actionable analytics business optimization

This should not be news to you. To win in business you need to follow this process: Metrics > Hypothesis > Experiment > Act. ...

Excellent Analytics Tip #22: Calculate Return On Analytics Investment!

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Analysts: Put up or shut up time! This blog is centered around creating incredible digital experiences powered by qualitative and quantitative data insights. Every ...