actionable web analytics - Occam’s Razor by Avinash Kaushik

Tag: actionable web analytics

Deliver Step Change Impact: Marketing & Analytics Obsessions

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Some moments in time are perfect to reflect on where you are, what your priorities are, and then consider what you should start-stop-continue. In ...

Closing Data’s Last-Mile Gap: Visualizing For Impact!

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I worry about data’s last-mile gap a lot. As a lover of data-influenced decision making, perhaps you worry as well. A lot of hard ...

Create High-Impact Data Visualizations: Nine Effective Strategies

actionable web analytics data visualization

I believe deeply in the value of making data accessible. In service of that belief, there are few things that bring me as much ...

The Very Best Digital Metrics For 15 Different Companies!

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The very best analysts distill, rather than dilute. The very best analysts focus, when most tend to scatter. The very best analysts display critical ...

Artificial Intelligence: Implications On Marketing, Analytics, And You

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A rare post today. It looks a little further out into the future than I normally tend to. It attempts to simplify a topic ...

It’s Not The Ink, It’s The Think: 6 Effective Data Visualization Strategies

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Ten years, and the 944,357 words, are proof that I love purposeful data, collecting it, pouring smart strategies into analyzing it, and using the ...

Five Key Elements For A Big Analytics Driven Business Impact

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There is, almost literally, an unlimited number of things you could focus on to create a high impact data-influenced organization. And, as if unlimited ...

Smarter Survey Results and Impact: Abandon the Asker-Puker Model!

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Today’s post comes from a source of deep pain. Analysis Ninjas are valued less than I would prefer for them to be. The post ...

Be Real-World Smart: A Beginner’s Advanced Google Analytics Guide

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Being book smart is good. The outcome of book smart is rarely better for analytics practitioners then folks trying to learn how to fly ...

Ad Block Tracking With Google Analytics: Code, Metrics, Reports

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You don’t use an ad blocker, right? Of course not! You would never want to take away the opportunity a content creator has online ...

A Great Analyst’s Best Friends: Skepticism & Wisdom!

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Here’s something important I’ve observed in my experience in working with data, and changing organizations with ideas: Great Analysts are always skeptical. Deeply so. ...