Tag: web analytics tips

Simple Tricks To Up-level Your Analytics Reports.

We all consume a whole lot of reports every day – company data, public data, and so much more. Many are acceptable, some are ...
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Ten Hidden Gems In Google Analytics: Do Smarter Web Data Analysis!

Even your best over-estimation of Google Analytics’ scale will under-estimate it by 100x, minimum. In that context, Real-Time reports are an impressive feat of ...
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Benchmarking Performance: Your Options, Dos, Don’ts and To-Die-Fors!

Digital Marketing and Measurement Model.] If you have set the targets for your KPIs up front (Unique Visitors for Sept. should be 1,356,000), you’ve ...
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Best Metrics For Digital Marketing: Rock Your Own And Rent Strategies

Are we able to efficiently find the right people and influence them? Can we deliver an incredible experience that blows the mind of our ...
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Dear Avinash: Web Metrics & Analytics Questions, Facebook Edition

question on Twitter: Inspire me: If there is one web analytics question you want answered what would it be? What’s your juiciest / mundane, ...
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\”Dear Avinash\”: Be Awesome At Comparing KPI Trends Over Time

Stressed \”Agency Analysts\” and Search Robots messing up your life. In this post we’ll cover a topic near and dear to all our hearts, ...
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Web Analytics Demystified

Web Metrics Demystified.] Five simple things you can do with absolutely no knowledge of Web Analytics (or Web Metrics as Europeans tend to say!). ...
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Avinash Kaushik

Bestselling Author, Analytics
Chief Strategy Officer, HMM

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Web Analytics 2.0 by Avinash Kaushik

Web Analytics 2.0

Learn to prioritize customer-centric, multi-channel analysis and experimentation over simple data reporting.

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Web Analytics An Hour A Day Book by Avinash Kaushik

Web Analytics: An Hour A Day

Learn to focus on actionable insights and cultural change rather than just tracking data.

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