Tag: web analytics tips

Simple Tricks To Up-level Your Analytics Reports.

We all consume a whole lot of reports every day – company data, public data, and so much more. Many are acceptable, some are ...
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Ten Hidden Gems In Google Analytics: Do Smarter Web Data Analysis!

The 80/20 rule applies to our use of web analytics tools as well. Most of us use just a small amount of power our ...
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Benchmarking Performance: Your Options, Dos, Don’ts and To-Die-Fors!

We are all blessed with more data than we know what to do with, and all for the price of a few lines of ...
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Best Metrics For Digital Marketing: Rock Your Own And Rent Strategies

In a world of infinite choice, the ability to pick critical few metrics to focus on is, well…, critical. It is the difference between ...
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Dear Avinash: Web Metrics & Analytics Questions, Facebook Edition

A few weeks back I had asked this question on Twitter: Inspire me: If there is one web analytics question you want answered what ...
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\”Dear Avinash\”: Be Awesome At Comparing KPI Trends Over Time

I get a lot of emails with questions, atleast 10 to 15 each day. Some are easy, others hard, and some mind boggling (due ...
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Web Analytics Demystified

New to web analytics? Confused about web Analytics? Think it is too hard? Scared of tools and consultants? This post is for you, its ...
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Avinash Kaushik

Bestselling Author, Analytics
Chief Strategy Officer, HMM

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Web Analytics 2.0 Book.

Web Analytics 2.0

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Web Analytics An Hour A Day Book by Avinash Kaushik

Web Analytics: An Hour A Day

Learn to focus on actionable insights and cultural change rather than just tracking data.

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