Tag: visitor loyalty

Unsexy Fundamentals Focus: User Experiences That Print Money

Like me, I’m sure you are working on complex challenges when it comes to data. Multi-petabyte data warehouses. Multi-touch, cross-channel attribution analysis. Media mix ...
Continue Reading

Excellent Analytics Tip #15: Measure Latent Conversions & Visitor Behavior

Did that just blow your mind? : ) No? Ok, what you are measuring in the case of Recency is not simply people who ...
Continue Reading

Six Web Metrics / Key Performance Indicators To Die For

Best Web Metrics / KPIs for a Small, Medium or Large Sized Business ~ Wikipedia of course!] Ain’t that wonderful? Never the one to ...
Continue Reading

\”Dear Avinash\”: Stressed Agency Analyst & Robots Are Out To Get Me!

I try to contact the specialists within the client companies, to try and confirm that the data I am using is ok, but there ...
Continue Reading

Avinash Kaushik

Bestselling Author, Analytics
Chief Strategy Officer, HMM

The Marketing < > Analytics Intersect Newsletter.

My Weekly Newsletter

Grab bleeding-edge Marketing, Analytics, and Strategy to outsmart AI disruption.

Web Analytics 2.0 Book.

Web Analytics 2.0

Learn to prioritize customer-centric, multi-channel analysis and experimentation over simple data reporting.

Select Your Language

Web Analytics An Hour A Day Book by Avinash Kaushik

Web Analytics: An Hour A Day

Learn to focus on actionable insights and cultural change rather than just tracking data.

Select Your Language

Scroll to Top