Category: Web Insights
Find You Web Analytics Soul Mate (How To Run An Effective Tool Pilot)
check. 2. Picked six vendors: check. 4. Survived six exhaustive vendors pitches: check. 5. Made client reference calls to get the real truth: check. ...
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Web Analytics Data Sampling 411
Code Red: Sampling web pages on your site: Under this option either by choice or on advice from your vendor you only add the ...
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Podcast: Rules, Controversy, People, Success Tips (& talking really fast!)
Bryan Eisenberg about a bunch of really interesting stuff. The result is data-driven, yet customer-focused. The new “data democracy,” and how it’s created an ...
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4 Experts, 5 Cities, 35 Of You In Each. Come Have A Conversation.
Omniture and Actionable Web Analytics. Brent has worked in the web analytics industry for a number of years and is currently the VP of ...
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Six Data Visualizations That Rock!
Death & Taxes, Analytics V2). Analytics of any sort is hard enough for most, except perhaps the gifted, and a solid visualization of even ...
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ACCM Reflections: What Matters To You & How Long It Will Take!
Web Analytics and Conversion Intensive day at the Blinds.com What? Web Analytics at Blinds.com Why? Critical Few. Our world is blessed with data overload ...
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My Friend John
Over the years I have had the opportunity to work closely with John and, along with Dr. Stephen Turner, he has had a big ...
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Web Analytics: An Hour A Day
Amazon for the last week or so. Hopefully some of you have received a copy and have had a chance to browse through it, ...
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Redefining Conventional Wisdom On \”Enterprise Class\” Web Analytics
disclaimers & disclosures page: “The opinions expressed here represent my own and not those of my Clients or Partners.” “My thoughts and opinions change ...
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Emetrics SFO Reflections: Deliberate, Dig, Understand, Throw A Feast!
Emetrics summit is behind us, I want to thank Matthew Finlay and Jim Sterne for inviting me to be a part of it. This ...
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Excellent Analytics Tip #11: Measure Effectiveness Of Your Web Pages
Getting Started With Web Analytics: Step One – Glean Macro Insights.] But I think the time is right to focus on metrics, Key Performance ...
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Tips For Measuring Success Of Your Blog (365 Days In Numbers)
[There is a updated version of this post, please check it out: On May 13th our son Chirag turned three and yesterday this blog ...
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Avinash Kaushik
Bestselling Author, Analytics
Chief Strategy Officer, HMM

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Web Analytics: An Hour A Day
Learn to focus on actionable insights and cultural change rather than just tracking data.
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