Category: Search Engine Marketing

Web Analytics Career Advice: Statistics, Business, IT & Mushrooms

A “aspiring SEO & online Marketer” in Germany asked a interesting question via email and I as I replied to the email it seemed ...
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Excellent Analytics Tip #10: How Thick is Your Head and How Long is Your Tail?

According to the WOMMA Wombat2 2006 study roughly 88% of internet users “locate websites” using search engines. This is a rather obvious fact and ...
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Five Rules for High Impact Web Analytics Dashboards

We live in a world that is overflowing with data, the fundamental pace of business is accelerating bit by bit each day, our competition ...
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Next Stop, Wonderland

It has been a year of a lot, and now seems like the right time for an important change. I have recently made the ...
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Me Talk Pretty One Day

I am a huge fan of David Sedaris, the title of today’s post is one of David’s best books. Some of you are aware ...
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Microsoft Gatineau: My Wish-list for the Web Analytics Application

The other day I had the privilege of doing a interview with Jeff Lawrence, President of Sonicko Consulting. It was a lot of fun ...
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Unleash the Power of Web Analytics!

In early January I was using ClickTracks Appetizer (free web analytics tool if your data source is web logs) and gave the feedback to ...
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Competitive Analysis: A Podcast & A Competency Model

A reader from Tehran, Iran emailed asking for a model by which he could judge how competent his company was at competitive intelligence. Tough ...
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Top Ten Web Analytics Blogs : January 2007

[There is a updated version of this post: Top Ranked Blogs: April 2007.] Here’s the much awaited :) latest edition of the top ranked web analytics blogs. (Older Editions: ...
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Web Analytics Tool Selection: Three Questions to ask Yourself

The post on questions to ask WA Vendors started with a observation that it is perhaps more important that you ask yourself a few questions ...
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Web Analytics Tool Selection: 10 Questions to ask Vendors

Jerome N, a reader from the UK, asked me to write a post on the questions that should be presented to a Web Analytics ...
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Excellent Analytics Tip #9: Leverage Statistical Control Limits

Absolute numbers are no very helpful (we had 459,245 unique visitors last month). Trends we have come to realize are better (Dec: 459,249 Nov: ...
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Avinash Kaushik

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