Analytics - Avinash Kaushik

Category: Analytics

Is Real-Time Analytics Really Relevant?

It seems that every good web analyst / practitioner / director / vp’s wish list of a perfect web analytics tool starts with a ...

Hello, My Name is Avinash. What is Unique About You?

At conferences and summits there are always a lot of vendors and I imagine these events are really hard for them. Two reasons: 1) They have ...

Seven Steps to Creating a Data Driven Decision Making Culture.

The title of my presentation at the Washington DC Emetrics summit was: Creating a Data Driven Web Decision Making Culture – Lessons, Tips, Insights ...

Emetrics Summit Reflections: Peacocks, Woodpeckers, World Bank, Lifetime Value & Click Fraud.

The Finlay-Sterne show (as I shall refer to the emetrics summit from now on – you’re welcome Matt : )) in Washington DC was ...

All Web Analytics Applications Should Be Free! Not.

A dear friend who works for a nice Web Analytics vendor wrote in an email something that surprised me a little bit. If someone else ...

Ten Minutes With….. Brett Crosby, Google Analytics

For this installment of the Ten Minutes series we have the great privilege of meeting Brett Crosby from Google Analytics. Many of us also ...

Top Ten Web Analytics Blogs : September 2006

[There is a updated version of this post: Top Ranked Blogs: April 2007.] Welcome to the third edition of the Top Ranked Web Analytics ...

How to Choose a Web Analytics Tool: A Radical Alternative

As you can imagine choosing a web analytics tool is a critical process because whether you choose right or wrong you will be usually ...

The Awesome Power of Visualization 2 -> Death and Taxes 2007

In July I wrote a post on the power of visualization to communicate massively complex amount of data in a very effective manner. The ...

How To Measure Success of a Blog (120 Days in Numbers)

[There is a updated version of this post, please check out: Tips For Measuring Success Of Your Blog (365 ...

Two Definitions Documents & A Web Analytics Interview.

The great discussion on the last post on Visitors generated a lot of great comments. One of the great side benefits was that Scott ...

Standard Metrics Revisited: #1: Visitors

Sometimes it is well worth stepping back from the bleeding edge and taking a fresh look at something very familiar, the non-bleeding edge. In ...

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