Responses to Negative Data: Four Senior Leadership Archetypes.

Not everything a company does works out. (That is different from everything that a company is doing not working out. :)) If you are in the data business – my bread, butter and tofu – you often carry the burden of being the bearer of bad news. The conversion rate is down 30% at launch. […]

This I Believe: A Manifesto for a Magnificent Career

This I Believe was one of my favorite NPR programs. It's raison d'être: "Americans from all walks of life share the personal philosophies and core values that guide their daily lives." In honor of that spirit, I'll take a step away from our mutual obsession with marketing and analytics and share with you the philosophies […]