Web Metrics - Avinash Kaushik

Category: Web Metrics

The post on questions to ask WA Vendors started with a observation that it is perhaps more important that you ask yourself a few questions ...

Jerome N, a reader from the UK, asked me to write a post on the questions that should be presented to a Web Analytics ...

Absolute numbers are no very helpful (we had 459,245 unique visitors last month). Trends we have come to realize are better (Dec: 459,249 Nov: ...

I am lucky that I get lots of interesting emails from readers of the blog. I got a one such absolutely wonderful email today from Andrew ...

For some reason there is so much on this blog about the “business side” of things but not much technical stuff. So to make ...

When it comes to data your website log files or javascript data is not the only source of information. There are a number of ...

Andy Beal of the Marketing Pilgrim has tagged me for a new blog tagging meme that has just started. Andy was sweet enough to ...

Occasionally we revisit a well established / standard metrics or report and take a fresh look at it. The first metric we look at ...

There are many different options at our disposal when it comes to collecting web clickstream data. We can use web logs, web beacons, javascript ...

In this installment of the Ten Minutes With series we speak with Mike Moran, Product Manager for IBM’s OmniFind search product. I was thrilled ...

A reader asked this simple question recently: > thought you might have some ideas on what kind of skills or experience you see as essential ...

There are a lot of jobs posted in different places essentially looking for the same kind of person: Web Analyst. Someone who can come ...

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