Tag: big data
A Big Data Imperative: Driving Big Action
Is there anything in the analytics space that is so full of promise and hype and sexiness and possible awesomeness than “big data?” I ...
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Avinash Kaushik
Bestselling Author, Analytics
Chief Strategy Officer, HMM
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Web Analytics 2.0
Learn to prioritize customer-centric, multi-channel analysis and experimentation over simple data reporting.
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Web Analytics: An Hour A Day
Learn to focus on actionable insights and cultural change rather than just tracking data.
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