Tag: Analytics
Brand Measurement: Analytics & Metrics for Branding Campaigns
Visa runs. I love watching the IBM ads (with the I’m a PC ads from Microsoft (and I am a proud PC!). I loved ...
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Avinash Kaushik
Bestselling Author, Analytics
Chief Strategy Officer, HMM
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Web Analytics 2.0
Learn to prioritize customer-centric, multi-channel analysis and experimentation over simple data reporting.
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Web Analytics: An Hour A Day
Learn to focus on actionable insights and cultural change rather than just tracking data.
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