Tag: web analtyics cookies

A Primer On Web Analytics Visitor Tracking Cookies

FUD and confusion and lack of understanding (or appreciation of!) cookies and the role that they play in any analytics done on the web. ...
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Avinash Kaushik

Bestselling Author, Analytics
Chief Strategy Officer, HMM

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Web Analytics 2.0 Book.

Web Analytics 2.0

Learn to prioritize customer-centric, multi-channel analysis and experimentation over simple data reporting.

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Web Analytics An Hour A Day Book by Avinash Kaushik

Web Analytics: An Hour A Day

Learn to focus on actionable insights and cultural change rather than just tracking data.

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