Month: December 2006

2007 Predictions: Web Analytics

Marketing Pilgrim has tagged me for a new blog tagging meme that has just started. Andy was sweet enough to play when I tagged ...
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Standard Metrics Revisited: #2: Top Exit Pages.

Visits, Unique Visitors). In the second one of the series we will look at a very standard metric Exit Rate and one specific report, ...
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The Great Web Data Capture Debate: Web Logs or JavaScript Tags?

this entry in wikipedia for pro’s and con’s of web logs and javascript tags, Aurélie’s post and Fox News and I am hoping it ...
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Ten Minutes With… Mike Moran, IBM

Mike Moran, Product Manager for IBM’s Search Engine Marketing Inc. The book, co-authored with Bill Hunt, has praise left, right and center (full five ...
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The Blog Tag Game – Something New, Something Personal.

see here for more). But non-personal blogs, like this one, provide one facet of the author and I agree that the person does not ...
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Seven Skills to Look for in a Web Analytics Manager

RIA’s and Ajax and then will come something else and like a tidal wave it keeps coming. It takes a special person to build ...
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Hiring a Senior Web Analyst? Here’s a Suggested Job Requisition / Description

Trinity experience. It also stresses team and leadership skills (the implication being that a Senior Analyst will not be a report writer / publisher). ...
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Ten Minutes With…….. Jason Burby, ZAAZ

ZAAZ. In his role at ZAAZ he leads the team that does cutting edge analytics and consulting for some of the biggest companies in ...
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Avinash Kaushik

Bestselling Author, Analytics
Chief Strategy Officer, HMM

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