Tag: search long tail

Paid Search Analytics: Measuring Value of \”Upper Funnel\” Keywords

advanced keyword analysis multi touch attribution analysis
long tail of search. You can read that post (it is a good one :) for more details, but the essence of the phenomenon ...
Continue Reading

Google Analytics Releases Advanced Segmentation: Now Be A Ninja!

actionable web analytics advanced segmentation
Google Analytics Visitor Segmentation: Users, Sequences, Cohorts!] Without a doubt the feature that I am most excited about is Advanced Segmentation. This has been ...
Continue Reading

Avinash Kaushik

Bestselling Author, Analytics
Chief Strategy Officer, HMM

Learn More About Me

The Marketing < > Analytics Intersect Newsletter.

My Weekly Newsletter

Grab bleeding-edge Marketing, Analytics, and Strategy to outsmart AI disruption.

Web Analytics 2.0 Book.

Web Analytics 2.0

Learn to prioritize customer-centric, multi-channel analysis and experimentation over simple data reporting.

Select Your Language

Web Analytics An Hour A Day Book by Avinash Kaushik

Web Analytics: An Hour A Day

Learn to focus on actionable insights and cultural change rather than just tracking data.

Select Your Language

Scroll to Top