Search Results for: ninja

Marketing Analytics: Attribution Is Not Incrementality

…  solved, and justify an investment in additional Analysis Ninjas. Understanding this difference will also help you ace your job …

Deliver Step Change Impact: Marketing & Analytics Obsessions

Some moments in time are perfect to reflect on where you are, what your priorities are, and then consider what you should start-stop-continue. In those moments, you are not thinking of delivering incremental change… You are driven by a desire to deliver  …