… let's get a couple of definitions right first. Reporting Squirrels vs. Analysis Ninjas. No company hires anyone called a Reporting … does that makes them a Squirrel or a Ninja. Reporting Squirrels spend 75% or more of their time in data production activities. The …
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Excellent Analytics Tip #22: Calculate Return On Analytics Investment!
… data but without insights or recommendations ("reporting squirrels," a necessary expense in any large company) and finally people whose …
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