Standard Metrics Revisited: #1: Visitors

Sometimes it is well worth stepping back from the bleeding edge and taking a fresh look at something very familiar, the non-bleeding edge. In this new series I hope to revisit some extremely well established and accepted metrics with the goal of providing fresh insights.

The first one is the metric that is the bedrock of all web analytics: “Visitors”. Almost every metric and report in any web analytics tools either has this metric or is sourced from this metric. It shows up as a raw count or in the shape of percentages or in the numerator or denominator or when we torture it by doing global averages and on and…

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My Little Damini

A rare exception, a personal post on an otherwise non-personal blog.

This is our beautiful daughter Damini…..

Damini turned five recently. Tomorrow she goes for the third major surgery of her young life. She was born with a congenital nevi (nevus) that covered most of her right forehead area through to her eye lid. She has had two surgeries and a skin graft to remove the nevi over the course of the last 18 months. Thanks to those we don’t have to worry about any life threatening impacts from the nevi.

My little Damini is the bravest person I know. Amazingly she never complains about pain after her surgeries and never…

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