Two Definitions Documents & A Web Analytics Interview.

The great discussion on the last post on Visitors generated a lot of great comments. One of the great side benefits was that Scott ( shared a great document and a link that IMHO would be quite beneficial to all our readers. Thanks very much Scott. The first document is Web Analytics Key Metrics and […]

Standard Metrics Revisited: #1: Visitors

Sometimes it is well worth stepping back from the bleeding edge and taking a fresh look at something very familiar, the non-bleeding edge. In this new series I hope to revisit some extremely well established and accepted metrics with the goal of providing fresh insights. The first one is the metric that is the bedrock of […]