In my travels around the world the most frequently asked question is: "What's your favorite web analytics report? " A close second is: "How can I improve my web pages with high bounce / low conversion rates?" Or "I have done all I can and I don't know how else to improve my webpage, ideas?" […]
Standard Metrics Revisited: #6: Daily, Weekly, Monthly Unique Visitors.
Do you have a sneaking, yet unshakable, suspicion that your Web Analtyics Vendor is sometimes just trying to mess with you? Guess what? It's true! All web analytics tools have a smattering of metrics and key performance indicators that were created just because someone decided it would be cute to add / subtract / multiply […]
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