Google Trends for Websites: Competitive Intelligence Analysis


If you are on the web, or do Web Analysis, it is a real crime if you don't tap into the reams and reams of competitive intelligence data that is available online. It is a core component of a successful Web Analytics 2.0 strategy. A lot has changed even in the last six months in […]

Google Analytics Help: Questions, Answers, Tips, Ideas, Suggestions


Tags, tracking advanced javascript functions, navigation summaries and exit pages, delights of benchmarking, challenges with goals and funnels, monogamy or polygamy, flash tracking and ajax, multi domain tracking, entrance paths (my favorite!), bosses and robots (is there a difference?), we tackle all these topics & more in this post. But before all that, some context. […]