Crushing It With Competitive Intelligence Analysis: Best Metrics, Reports

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Half-way through this post, you'll seriously wonder why you've spent so much time obsessing with Adobe/Google Analytics/Chartbeat or other web analytics tool. When you are done reading the post, you'll be super mad that your marketing strategy is not more influenced by your competitor's data! Such is the power of being able to proactively identify […]

Google Insights for Search: Competitive Intelligence Analysis

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Save the best for last! Insights for Search is one of the most awesome research tools you'll use. I promise. We have learned how to use Trends for Websites to measure core site metrics and identify strengths and weakness of our competitors. We built on that by learning how the Google Ad Planner can help […]