I want you to sign up for something very, very special I'm doing: Writing short stories from the intersection of marketing and analytics.
My goal is to get you promoted, you are going to love it. So. Please do sign up. But, first, as you've come to expect from this blog… Context…
Should you own or rent?
The logic we are taught from when we were babies is that it is better to own than rent. Reality is actually a bit more complicated.
In our context, let's consider two applications of own and rent.
In the past I've spoken about own vs. rent in context of platforms. Facebook,…
Keep reading: The Marketing < > Analytics Intersect: My Newsletter! »