Disclaimer: This is a personal weblog. The opinions expressed here represent my own and not those of my Clients or Partners. Bears repeating: This weblog does Not represent the thoughts, intentions, plans, actual data or strategies of my Clients or Partners.
In addition, my thoughts and opinions change from time to time…I consider this a necessary consequence of having an open mind. This weblog is intended to provide a semi-permanent point in time snapshot and manifestation of the various memes running around my brain.
Feel free to challenge me, disagree with me, or tell me I'm completely nuts in the comments section of each blog entry, but I reserve the right to delete any comment if they are abusive, profane, rude, or off topic – so keep it on topic and polite, please. I love a healthy debate so fire away.
Disclosures: I am the Co-Founder and Chief Education Officer of Market Motive Inc, and currently the Digital Marketing Evangelist for Google. In my role at Google I work with analytics tools such as Google Analytics, Insights for Search, AdPlanner, Software based Keywords Tool, Website Optimizer and other Google reporting interfaces (such as AdWords).
I am on the Web Intelligence Certificate Program board of advisers at the University of California, Irvine.
Over time I have used more Business Intelligence, Web Analytics & Web Research tools than would be wise to list. If you have a Web Analytics, or any other Analytics tool, you would like me to use please email me.