Web Analytics Career Guide: From Zero To Hero In Five Steps!

WelcomingCircle.png

I got an email the other day with this simple question: "How do break into the world of web analytics?" Actually I get that question almost every single day. :) The interest is not surprising. There is a ton of excitement about web analytics. Companies are starting to think innovatively about the web (no more [...]

An Incredible Analytics Experience: 5 Years of Occam’s Razor

five.jpg

My beloved little labor of love, this analytics blog, is 5 years old today. Five! I am so proud of having reached this incredible milestone, because when I started I was not sure I would make it to the first anniversary. Let me tell you how utterly improbable it seemed. My first blog post, on [...]