Avinash @ Google TechTalk

On July 24th I had the privilege of giving a presentation at the Google Mountain View headquarters as a part of Google’s TechTalk series (thanks Brett). The topic was Customer Centric Web Decision Making. The talk covered some of the topics that I have already blogged about here but there is a lot of new material I have not […]

Excellent Analytics Tip#4: Make Your Analysis/Reports "Connectable"

We have already beaten this horse dead, several times over: Web analysis is hard, there is too much data, don’t know how much of it to trust. Also yes your job as a web analyst is a very hard one, even if you overcome the data hurdles there is still the challenge of convincing people […]