Analytics Archives - Page 7 of 17 - Occam's Razor by Avinash Kaushik

Category: Analytics

Market Motive: Internet Marketing Knowledge On Tap

John, Michael and I are starting a new company that will provide the knowledge you need to excel at internet marketing. Our Mission : ...

Five Thousand Times Two Translates Into Goodness

Web Analytics: An Hour A Day has sold enough copies to earn $10,000 and hence allow me to donate $5,000 to each of my ...

Marketing ROI Workshop Reflections: Onsite Resourcing & Behavior Variables

Achieving Marketing ROI Online. He is the VP for Strategic Marketing for Omniture (and came from Touch Clarity). In today’s post I wanted to ...

Standard Metrics Revisited: #3: Bounce Rate

For this site Google Analytics illustrates that both myspace.com and simplyhired.com is not sending great traffic, while their direct marketing campaigns (#2 and #3 ...

The Promise & Challenge of Behavior Targeting (& Two Prerequisites)

NPR junkie (and support my local station segment about “behavior marketing”. NPR covers everything of course but for some reason it was surprising to ...

Top Ten Web Analytics Blogs: July 2007

one year anniversary of the top ranked web analytics blog list, and do so in high fashion with a new and improved ranking computation!! ...

I Got No Ecommerce. How Do I Measure Success?

Measuring Success for a Support Website). Or a news website. Or a blog. Or a site full of white papers. Or think of a ...

The People Of Web Analytics: An Hour A Day

I am quite touched by all the pictures I have got of the book. They are from everywhere in the world and in such ...

Find You Web Analytics Soul Mate (How To Run An Effective Tool Pilot)

check. 2. Picked six vendors: check. 4. Survived six exhaustive vendors pitches: check. 5. Made client reference calls to get the real truth: check. ...

Web Analytics Data Sampling 411

Code Red: Sampling web pages on your site: Under this option either by choice or on advice from your vendor you only add the ...

Podcast: Rules, Controversy, People, Success Tips (& talking really fast!)

Bryan Eisenberg about a bunch of really interesting stuff. The result is data-driven, yet customer-focused. The new “data democracy,” and how it’s created an ...