Build A Great Web Experimentation & Testing Program

It is a crime against our customers if we don’t have a robust web Experimentation & Testing program in our respective companies. That is a bold statement but a good testing program is truly game changing in multiple ways. (If you have not read the Experimentation and Testing Primer post I recommend that as foundational […]

The Awesome Power of Data Visualization

[ NOTE: There is a updated version of this post & visualization: Click Here. ] We all deal with data and we do our best to crunch it and munch it and scrunch it and beat it to death to find some actionable insights. Then we go up against a “committee” or to a decision maker and […]