Month: August 2010
Qualitative Web Analytics: Heuristic Evaluations Rock!
Web Analytics 2.0 knows that awesomeness comes not from answering just the “What” question but from also answering the “Why” question. What comes from ...
Continue Reading
Win Big With Web Analytics: Eliminate Data & Eschew Fake Proxies
Bounces. Ok doing just that is lame. But still that’s not all of it. It might shock you that the hard nut is not ...
Continue Reading
Avinash Kaushik
Bestselling Author, Analytics
Chief Strategy Officer, HMM
My Weekly Newsletter
Grab bleeding-edge Marketing, Analytics, and Strategy to outsmart AI disruption.
Web Analytics 2.0
Learn to prioritize customer-centric, multi-channel analysis and experimentation over simple data reporting.
Select Your Language
Web Analytics: An Hour A Day
Learn to focus on actionable insights and cultural change rather than just tracking data.
Select Your Language
