Comments on: Multichannel Analytics: Tracking Offline Conversions. 7 Best Practices, Bonus Tips

By: Tracking Offline Conversions | M5Forum Technology Daily

Tracking Offline Conversions | M5Forum Technology Daily — Fri, 12 Feb 2010 05:07:23 +0000

[...]
Great article on ways to track offline conversions and the need for 360°multi-channel analytics. A must read for everyone who is involved in Multi-Channel retail or getting into the same.

Tracking Offline Conversions: Hope, Seven Best Practices, Bonus Tips
[...]

By: Tracking Offline Conversions | Michael Kraus

Tracking Offline Conversions | Michael Kraus — Fri, 05 Feb 2010 17:40:33 +0000

[...]
In order to prove to your team, more importantly to the executives in control of your budget, you must create easy to comprehend tracking techniques that will make these online to offline connections visible to those who make certain monetary decisions. This knowledge will also immensely effect future online marketing strategies and prevent budget waste. Here is a short list of some tracking strategies. Click here to read Avinash Kaushik’s great article to get more detail.
[...]

By: Avinash：互联网品牌营销的监测和分析 | LAZYLOVE

Avinash：互联网品牌营销的监测和分析 | LAZYLOVE — Sat, 16 Jan 2010 02:16:14 +0000

[...] [请参阅相关的其他阅读材料: Multichannel Analytics: Tracking Offline Conversions. 7 Best Practices] [...]

By: Wilma

Wilma — Fri, 15 Jan 2010 22:07:19 +0000

I'd like to use the Hope sign image for my twitter profile image. Is the image copyrighted? Do I need permission from you?

Thanks, Wilma

By: Avinash: 互联网品牌营销的监测和分析 | DamnDigital | 互动中国

Avinash: 互联网品牌营销的监测和分析 | DamnDigital | 互动中国 — Sun, 22 Nov 2009 15:27:41 +0000

[...] 　　[请参阅相关的其他阅读材料: Multichannel Analytics: Tracking Offline Conversions. 7 Best Practices] [...]

By: FMCG, search & cirkelredenaties - Frankwatching

FMCG, search & cirkelredenaties - Frankwatching — Thu, 15 Oct 2009 10:01:29 +0000

[...]
De vraag om bewijs is altijd de belemmerende factor geweest. Maar dat bewijs hebben we nu, dankzij een intelligente benadering en analyse, dus weg met die cirkelredenaties. Naast Avinash Kaushiks verhelderende bespreking van offline verkopen, zou je ook eens zijn recente blog over brand measurement analytics moeten lezen. Maar als je mij niet op mijn woord wilt geloven en ook Kaushik niet gelooft, dan moet je MC Hammer wel geloven. Kijk maar eens op Hammer on Analytics, dan weet je dat het serieus is.
[...]