Comments on: Web Analytics Standards: 26 New Metrics Definitions http://www.kaushik.net/avinash/2007/08/web-analytics-standards-26-new-metrics-definitions.html Pluralitas non est ponenda sine neccesitate. Sat, 13 Mar 2010 16:06:01 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Online Legal Marketing: 6 Ways To Reduce Your Bounce Ratehttp://www.kaushik.net/avinash/2007/08/web-analytics-standards-26-new-metrics-definitions.html/comment-page-1#comment-489592 Online Legal Marketing: 6 Ways To Reduce Your Bounce Rate Wed, 21 Oct 2009 20:31:01 +0000 http://www.kaushik.net/avinash/2007/08/web-analytics-standards-26-new-metrics-definitions.html#comment-489592 [...] Avinash Kaushik, the Google employee who lives website analytics, defines bounce rate as, “I came, I puked, I left.” More technically, he defines bounce rate as, “single page view visits divided by entry pages.” Avinash goes into a bit more detail on the Official Google Blog. In other words, the percent of people who land on your site, do absolutely nothing whatsoever, and then close the window and head for somewhere else. [...] [...]
Avinash Kaushik, the Google employee who lives website analytics, defines bounce rate as, “I came, I puked, I left.” More technically, he defines bounce rate as, “single page view visits divided by entry pages.” Avinash goes into a bit more detail on the Official Google Blog. In other words, the percent of people who land on your site, do absolutely nothing whatsoever, and then close the window and head for somewhere else.
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]]> By: Avinash Kaushikhttp://www.kaushik.net/avinash/2007/08/web-analytics-standards-26-new-metrics-definitions.html/comment-page-1#comment-406687 Avinash Kaushik Fri, 25 Jan 2008 23:16:16 +0000 http://www.kaushik.net/avinash/2007/08/web-analytics-standards-26-new-metrics-definitions.html#comment-406687 <b><font color=blue>Nathanael :</font></b> I wish there was a simpler answer. Let me try to explain:For most web analytics tools the session that starts when you visit the site continues for 29 minutes of inactivity. So you come, you see a few pages, your leave (lets say this is minute 5) and you come back ten mins later then your session continues. Let's say you click on another page and then go away then as long as you come back in less than 29 mins your session will continue.Some tools, a few, will terminate your session as long as you click on a link and leave. So you were on www.pricegrabber.com and click on a link to go to officemax.com then your session will be closed. If you come back again in a minute then a new session starts (resulting higher "visits" to the site).A couple of tools typically behave as in scenario one above but they have one exception. If you exit to a search engine and/or come back to the same site via a search engine then they terminate the session. So you type in "avinash", come to www.kaushik.net/avinash, don't see what you want, go back to google and type in "avinash speaking engagements" and come back to the site (this time landing on my speaking engagements page) then that will be two sessions.So there are all the nuances. Lesson: check with your vendor.Hope this helps.Avinash. Nathanael : I wish there was a simpler answer. Let me try to explain:

For most web analytics tools the session that starts when you visit the site continues for 29 minutes of inactivity. So you come, you see a few pages, your leave (lets say this is minute 5) and you come back ten mins later then your session continues. Let's say you click on another page and then go away then as long as you come back in less than 29 mins your session will continue.

Some tools, a few, will terminate your session as long as you click on a link and leave. So you were on http://www.pricegrabber.com and click on a link to go to officemax.com then your session will be closed. If you come back again in a minute then a new session starts (resulting higher "visits" to the site).

A couple of tools typically behave as in scenario one above but they have one exception. If you exit to a search engine and/or come back to the same site via a search engine then they terminate the session. So you type in "avinash", come to http://www.kaushik.net/avinash, don't see what you want, go back to google and type in "avinash speaking engagements" and come back to the site (this time landing on my speaking engagements page) then that will be two sessions.

So there are all the nuances. Lesson: check with your vendor.

Hope this helps.

Avinash.

]]> By: Nathanaelhttp://www.kaushik.net/avinash/2007/08/web-analytics-standards-26-new-metrics-definitions.html/comment-page-1#comment-406590 Nathanael Fri, 25 Jan 2008 18:32:17 +0000 http://www.kaushik.net/avinash/2007/08/web-analytics-standards-26-new-metrics-definitions.html#comment-406590 Curious to know if "sessions" typically end also once a visitor has left a website to go to another? This is especially relevant for comparison shopping contexts where shoppers are bouncing between a variety of sites and may come back to yours 2-3 times in the course of a 1/2 hour. Curious to know if "sessions" typically end also once a visitor has left a website to go to another? This is especially relevant for comparison shopping contexts where shoppers are bouncing between a variety of sites and may come back to yours 2-3 times in the course of a 1/2 hour.

]]> By: Adronhttp://www.kaushik.net/avinash/2007/08/web-analytics-standards-26-new-metrics-definitions.html/comment-page-1#comment-313025 Adron Fri, 26 Oct 2007 18:02:03 +0000 http://www.kaushik.net/avinash/2007/08/web-analytics-standards-26-new-metrics-definitions.html#comment-313025 Thanks for the definitions. I've been putting together my own list since joining the analytics community as of late. This is a great addition.:) Thanks for the definitions. I've been putting together my own list since joining the analytics community as of late. This is a great addition.

:)

]]> By: Omniture Acquires Visual Scienceshttp://www.kaushik.net/avinash/2007/08/web-analytics-standards-26-new-metrics-definitions.html/comment-page-1#comment-311275 Omniture Acquires Visual Sciences Thu, 25 Oct 2007 21:45:09 +0000 http://www.kaushik.net/avinash/2007/08/web-analytics-standards-26-new-metrics-definitions.html#comment-311275 [...] This is a great move for the web analytics industries and their customers. Consolidation helps to create standards. My personal congratulations to Jim MacIntyre and all our friends at Visual Sciences, and to Josh James and crew at Omniture. Best of luck to all involved. Technorati Tags: Omniture, visual sciences, Web Analytics, websidestory [...] [...] This is a great move for the web analytics industries and their customers. Consolidation helps to create standards. My personal congratulations to Jim MacIntyre and all our friends at Visual Sciences, and to Josh James and crew at Omniture. Best of luck to all involved. Technorati Tags: Omniture, visual sciences, Web Analytics, websidestory [...]

]]> By: Can Google Accelerate the Adoption of Web Analytics Standards? | plusoneanalytics.comhttp://www.kaushik.net/avinash/2007/08/web-analytics-standards-26-new-metrics-definitions.html/comment-page-1#comment-311065 Can Google Accelerate the Adoption of Web Analytics Standards? | plusoneanalytics.com Thu, 25 Oct 2007 19:55:39 +0000 http://www.kaushik.net/avinash/2007/08/web-analytics-standards-26-new-metrics-definitions.html#comment-311065 [...] One of the major things that bloggers (Eric Peterson, Marshall Sponder, Avinash Kaushik, et al.) and pundits pointed out that these three women echoed is the continual challenge in getting these standards implemented across the web analytics industry. [...] [...] One of the major things that bloggers (Eric Peterson, Marshall Sponder, Avinash Kaushik, et al.) and pundits pointed out that these three women echoed is the continual challenge in getting these standards implemented across the web analytics industry. [...]

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